Asawin

In late 2025 I was contacted by Cat Kobe who was in the final processes of launching her new kids’ clothing company. She gave me the task of creating 30 different illustrations to fit in with her previously created brand identity. The goal was to create versatile drawings that could fit into advertisements, printed flyers, as well as onto actual clothing, and Cat wanted these to be whimsical, weird, and fun with a little silliness, all while matching with the brand identity.

The pattern for the brand, to be used on tissue paper to wrap online orders.

Preliminary sketches